Mel Viljoen, the owner of Tammy Taylor Nails in South Africa has indicated her intention to grow her portfolio in the UAE. “I love the UAE, the people, the lifestyle and the development. Everything is just incredible.”
The established businesswoman looks to open up a few Tammy Taylor stores in the UAE in the near future. “I have consulted a lot over the last few weeks and I strongly believe that the Tammy Taylor Nails brand will do exceptionally well in the UAE.”
Growing up in Limpopo, South Africa, Melany Viljoen knew that one day she would be a business owner, and that the business she wanted to be in was beauty.
“As a teenager, I was always doing my nails – either myself or having them done,” she says. “I knew that beautiful nails meant a lot to a woman, because I understood the fundamental inner confidence that being well-presented can bring to a person, even at that young age.”
Fast forward to 2021, and Melany has been at the helm of the highly successful Tammy Taylor Nails South African franchise for the better part of a decade. Growing from a single salon owned and operated by Melany herself in Pretoria, South Africa, Tammy Taylor Nails South Africa is now a force to be reckoned with in the nail and beauty industry, with salons across South Africa, and more opening every month.
Mel will be showcasing the brand at the Dubai Expo 2020. “The brand speaks so well to the UAE market, the brand is high-end and glamorous, focusing on a luxury experience that offers something unique – the combination of personal attention, beautiful surroundings, top quality products and value for money, which is perfect for Dubai and Abu Dhabi.” Says Mel