It’s likely that you’re acquainted with someone who has recently explored, is currently exploring, or is planning a trip to Dubai. The allure of the city extends beyond its towering skyscrapers, encompassing a diverse range of experiences.
Dubai is a destination where you can enjoy indoor skiing, dine at acclaimed restaurants, bask in the sun on sandy beaches, and witness mesmerizing sunsets over the water. 
For adventure enthusiasts, Dubai offers hiking, climbing, water sports, and the option to unwind at an award-winning spa. It’s no surprise that Tripadvisor has crowned it the best destination in the world.
Recent data reveals a thriving tourism sector in the UAE.
Between January and September 2023, hotel revenues surged to Dhs32.2 billion, exhibiting a remarkable 27 percent growth compared to the same period in 2022, as reported by WAM.
Hotel guest numbers during this timeframe reached 20.2 million, reflecting a 12 percent increase from the previous year. The hotel occupancy rate hit 75 percent in the first nine months of the past year, showcasing a 6 percent year-on-year growth.
Dubai Tourism’s website states that the total international visitors in Dubai soared to 15.37 million in 2023, surpassing the 12.82 million recorded the previous year. Remarkably, this figure even exceeds pre-pandemic levels, with 15 million visitors in 2019.
Projections suggest that these numbers will only continue to climb.
Whether you have friends or family visiting or simply wish to explore your own surroundings as a tourist, Dubai offers an abundance of choices. From captivating shows and record-breaking attractions to delightful meals, the city caters to every taste and preference.
For those seeking recommendations on things to see and do, rest assured, we’ve got you covered.